The iPhone was first introduced in 2007. Since then, the iPhone has grown to be one of the most popular cell phones in the world, with over 150 million iPhones being sold in 2022 alone. Most of the time people spend using their iPhones is through iOS applications. These applications include everything from social media to shopping to banking. Therefore, it is highly beneficial for companies to develop their own iOS applications. These applications can also be used on other Apple devices, such as iPads and Apple Watches.
iOS applications can act as an extension of the company website or include their own unique features. In this blog post, we will discuss four top benefits businesses can gain from creating and developing their own iOS applications.
1. Increases Brand Awareness
Due to the sheer amount of iPhone users, developing an iOS app is a great way for companies to improve their brand awareness. If users enjoy using the app, they will likely tell their friends and family members about it, leading to more downloads. Also, if the app is put on the homepage of the Apple App Store, more people will become interested in downloading it.
2. Improves the User Experience
When companies develop iOS apps, it can also lead to an improved user experience. This improved user experience is the fact that many apps can be accessed even when the user is not connected to Wi-Fi. Therefore, users can access the app's services from any location. Also, iPhone apps can adapt to being used on the latest models. This can be achieved by the development team putting out frequent updates.
3. Faster Development Process
The development process of an iPhone application is relatively fast and cost-effective. The reason for this is that iOS apps typically use Objective-C and Swift as their programming languages. Coding in these languages is less time-consuming than using other languages like Java.
4. Increased Security Measures
Apple offers extensive layers of protection to protect users' data from being breached or tampered with. Therefore, companies can rest assured that their customers' data will be safe from viruses and malicious actors whenever they use the app. The increased security can lead to improved customer loyalty since users know that their data is safe when they use the company's app. Also, for companies that use in-app transactions in their iOS applications, customers can securely make these payments through the use of services like Apple Pay. Furthermore, users can opt to store their data in the iCloud to further increase their data security.
Should You Develop iOS Apps In-House or Through An Agency?
When companies choose to create and develop their own iOS apps, they must choose whether to develop them in-house or hire the services of a third-party agency. When companies choose to develop their apps in-house, they have more control over them. However, smaller organizations that do not have an app development team should hire an iOS app developer from a third-party company.
If companies choose to use the services of an agency, there are several things they must first do. First, the manager should research agencies to find one that has developed apps for companies like theirs in the past. Many agencies have portfolios of their work on their websites. Managers should also read online reviews to gain insight into other clients' experiences with the agency.
Wrapping It Up
Companies can greatly benefit from creating and developing their own iPhone applications. The benefits of iOS applications include increased brand awareness, improved user experiences, reduced development times, and increased security measures.
Businesses that do not have an in-house mobile app development team should hire Zorbis to help them create iPhone applications. The Zorbis development team is highly skilled in programming languages like Swift and has years of experience developing iOS applications for companies of all sizes and industries. The Zorbis team can also create and develop Android and hybrid apps. Additionally, Zorbis provides website development and digital marketing services. To learn more about Zorbis' iOS app development services, visit https://www.zorbis.com/ to schedule a consultation.